Brazilian Blow Dry
The Brazilian blow dry helps you achieve a salon finish without the hairdresser, smoothing, conditioning & de frizzing the hair making it shiny, soft & easy to manage
It is better than your normal straightening services because it does not contain the harsh chemicals found in these products. Instead the Brazilian treatment contains Keratin (your natural hair’s primary protein) which returns hair to its original healthy, shiny, condition.
Originally developed in Brazil, this innovative treatment process transforms the hair by using natural sources of Keratin which penetrates the hair repairing internal damage and coats the hair preventing further damage. The results are smooth, silky and straight hair. It is not a chemical that restructures the hair. It is a replenishing treatment that reconditions and protects the hair from water and heat damage while enhancing its natural shine. A Brazilian blow dry puts straightening serums and special shampoos out of business because after one session your hair is left suitably kink-free and touch ably soft giving you a blow dry finish for up to four months every time you wash your hair.
Keratin is a natural substance which comprises 88% of your hair. The application and straightening process ensures the Keratin and moisture are sealed into the hair cuticle, meaning the results are immediately visible. The treatment has many other advantages too. Unlike relaxers or thermal conditioning, the Brazilian blow dry straightens the hair without damaging or changing its texture. After the treatment, care and styling of your hair becomes effortless with minimal amounts of blow drying and styling required for months afterwards. Your hair will have much improved resiliency and will no longer be affected by rain, humidity or sweat. This is the beginning of the end to frizzy hair.
The Brazilian blow dry is excellent on all types of chemically treated hair (bleached, hi-lights, coloured, permed, relaxed or previously straightened). It is excellent for getting rid of curly, frizzy, damaged, unhealthy, dull, mistreated hair. Although often referred to as a straightening treatment, the Brazilian blow dry is extremely versatile. For those who want to keep or enhance their luscious curls, the Brazilian blow dry can work to your requirements whilst still repairing any damage and unwanted frizz.